Privacy Policy

Effective Date: 26 November 2025

Last Updated: 26 November 2025

Introduction

TradesPro Digital ("we", "us", "our") is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our website and services.

We are based in the United Kingdom and comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Company: TradesPro Digital

Location: United Kingdom

Contact Email: [email protected]

1. What Personal Data We Collect

We may collect and process the following personal data about you:

Contact Information: Your name, business name, email address, phone number, and postal address
Project Information: Details about your business, website requirements, design preferences, and project briefs
Technical Data: IP address, browser type, device information, operating system, and website usage data
Communications: Records of correspondence, emails, phone calls, and messages exchanged with us
Marketing Preferences: Your consent to receive marketing communications and preferences

2. How We Collect Your Data

We collect personal data through the following methods:

Contact Forms: When you fill out our website contact forms or booking forms
Direct Communication: When you email us, call us, or communicate through social media
Cookies & Analytics: Through cookies and analytics tools like Google Analytics (see our Cookies Policy)
Advertising Platforms: Through Facebook Pixel, Google Ads, and other advertising tools
Website Usage: Automatically when you browse our website and interact with our content

3. Legal Basis for Processing (UK GDPR)

Under UK GDPR, we process your personal data on the following lawful bases:

Consent

When you provide explicit consent, such as submitting a contact form or agreeing to receive marketing emails

Contract Performance

When processing is necessary to fulfil a contract with you (e.g., building your website)

Legitimate Interest

When we have a legitimate business interest, such as improving our services, analytics, and responding to enquiries

Legal Obligation

When required by law, such as tax and accounting requirements

4. How We Use Your Personal Data

We use your personal data for the following purposes:

Responding to Enquiries: To answer your questions, provide quotes, and communicate about our services
Creating Websites: To design, develop, and deliver your website and digital marketing services
Project Management: To manage projects, send updates, request approvals, and coordinate delivery
Marketing Follow-Ups: To send relevant marketing communications, newsletters, and service updates (with your consent)
Analytics & Improvement: To analyse website performance, understand user behaviour, and improve our services
Legal Compliance: To comply with legal obligations, such as accounting and tax requirements
Advertising: To deliver targeted advertising through platforms like Google Ads and Facebook

5. How We Store and Protect Your Data

We take data security seriously and implement appropriate technical and organisational measures to protect your personal data:

Secure Servers: Data is stored on secure servers with encryption and firewall protection
Access Controls: Only authorized personnel have access to personal data
SSL Encryption: Our website uses SSL encryption to protect data transmission
Regular Backups: Data is regularly backed up to prevent loss
Security Monitoring: We monitor for security threats and vulnerabilities

While we take every precaution to protect your data, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security but will notify you of any data breaches as required by law.

6. How Long We Keep Your Data

We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy:

Active Clients: For the duration of our business relationship plus 6 years (for accounting and legal compliance)

Enquiries: Up to 2 years if no business relationship is established

Marketing Consent: Until you withdraw consent or unsubscribe

Website Analytics: Typically 14-26 months (Google Analytics default settings)

After retention periods expire, we securely delete or anonymise your personal data.

7. Third-Party Tools and Data Sharing

We may share your data with trusted third-party service providers who help us deliver our services. These providers are contractually obligated to protect your data and only use it for specified purposes.

Third-party tools we may use include:

Hosting Providers: To host websites and store data securely
Email Service Providers: To send emails and newsletters (e.g., Mailchimp, SendGrid)
Analytics Tools: Google Analytics to understand website usage and performance
Advertising Platforms: Facebook Pixel, Google Ads for targeted advertising and remarketing
CRM Systems: Customer relationship management tools to manage client relationships
Payment Processors: Secure payment gateways for processing transactions (e.g., Stripe, PayPal)
Cloud Storage: Google Drive, Dropbox for secure file storage and collaboration

We NEVER Sell Your Data

We will never sell, rent, or trade your personal data to third parties for their marketing purposes. Your privacy is important to us.

8. Your Rights Under UK GDPR

Under UK GDPR, you have the following rights regarding your personal data:

Right to Access

Request a copy of the personal data we hold about you

Right to Rectification

Request correction of inaccurate or incomplete data

Right to Erasure

Request deletion of your personal data ("right to be forgotten")

Right to Restrict Processing

Request that we limit how we use your data

Right to Data Portability

Request your data in a portable format

Right to Object

Object to certain types of processing, including marketing

Right to Withdraw Consent

Withdraw consent at any time (e.g., unsubscribe from emails)

Right to Complain

Lodge a complaint with the Information Commissioner's Office (ICO)

How to Exercise Your Rights

To exercise any of these rights, please contact us at:

Email: [email protected]

We will respond to your request within 30 days as required by UK GDPR.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. When we make significant changes, we will:

Update the "Last Updated" date at the top of this page
Notify you via email if you're an active client or subscriber
Post a notice on our website

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your data.

Questions About Your Privacy?

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please don't hesitate to contact us.

TradesPro Digital

United Kingdom

[email protected]